AquaCounselliveBeverly Hills water runs hard — about 12 grains per gallon. That scale is what spots your glass.
EPA NPDWR · 40 CFR 141
Sourced, safe answers
Every limit and stat cited from EPA and NSF — never guessed.
Meet the water specialist
your website’s been missing.
It chats with every visitor, diagnoses their water from EPA-verified data, and books your in-home test — every hour you’re not there.
Built on EPA-verified data across 50,000+ ZIP codes
The leak you can’t see
Homeowners hire whoever answers first. Your best specialist can’t be on the chat at 9 p.m.
0 hrs
average time to answer a new web lead
Harvard Business Review · 2011
0%
of home-services calls go unanswered
Invoca · call data
$0
the install riding on each missed lead
Angi · 2025 cost guide
How it works
Diagnosis first. Products only after.
The diagnosis is sealed before a single product appears — and every recommendation books the in-home test, never bypasses it.
1
Qualify & educate
Greets the visitor, learns the concern, and answers questions in plain language.
2
Pull local water data
Matches the ZIP to the utility and the contaminants actually detected there.
3
Diagnose against NSF & chemistry
Maps the problem to the right treatment — hardness, iron type, PFAS, and more.
4
Recommend your catalog & book the test
Only after the diagnosis is sealed — then hands a warm, pre-diagnosed lead to your team.
Diagnosis sealed before any product appears
Head to head
A generic bot captures a name. AquaCounsel closes the gap.
Same homeowner, same question — here’s where the lead actually ends up.
A generic chatbot
Trained on your FAQ
“Someone will call you back”
No idea what’s in the water
Can invent an answer
AquaCounsel
Diagnoses the actual contaminant
Books the in-home test on the spot
Pulls the ZIP’s real EPA data
Shows its source, every time
Not a chatbot — a water-specialist engine
We never invent a number.
Every limit, standard, and price it cites comes from a sourced reference — shown with its origin and the evidence tier it landed on, never guessed.
0
EPA maximum levels
EPA NPDWR · 2024
0
NSF/ANSI standards
NSF Intl · 2025
0
tested product results
AquaCounsel DB · v3
0
water-chemistry rules
curated · 2026
01
Curated reference
Federal regulation, NSF/ANSI standards, WQA science — the curated, dated facts the engine is built on.
02
Local water data
The ZIP’s utility report, pulled live and flagged against limits.
03
Dealer catalog
Your own certified products — only what you can actually install.
04
Web-verified
When nothing curated covers it — and the source is shown, never a guess.
One engine, end to end
One engine. One record. Every step of the sale.
Most tools own one slice of the sale. AquaCounsel runs the whole thread — website to driveway — on one sourced engine and your single catalog.
InboundLIVE
Captures and qualifies the lead on your site, diagnoses by ZIP, and books the in-home test.
ConsultationIN PILOT
On the job site, your specialist captures the water by voice or photo; AquaCounsel helps diagnose, sizes the system, and drafts the proposal.
InstallCOMING
The sealed diagnosis and plan carry through, so the right system goes in the first time — fewer callbacks, fewer second trips.
ServiceCOMING
The same agent answers support questions and flags maintenance — on the same record.
On the job siteIN PILOT
Your specialist’s second set of hands.
On the in-home test there are no forms — your specialist talks or snaps a photo, and AquaCounsel drafts the sized, sourced proposal from your catalog on the spot.
Close faster
A branded, sourced proposal in the driveway — not a week later from the office.
Every tech performs like your best one
The engine carries the expertise a 23-week certification takes to build.
Your specialist owns the plan — it goes out under your brand, never “an AI told me to.”
aquacounsel.com/field
From your website“hard water · spotty glass · 80302”
On-site capture
well water · 4-person home
0:12
test strip
AquaCounsel readsTier 2
12 gpg hardness + elevated iron. Recommend a 48k-grain softener with an iron pre-filter.
Tier 3draft proposal · your brand
SoftPro IronMaster 48k
softener + iron filter · NSF/ANSI 44
You approve every plan.
Inbound call · 9:04 pmafter hours · missed by no one
(720) 555-0114 · Boulder, CO
well water · new lead
0:42
“Do you guys treat well water? What would it cost?”
AquaCounselWe do. Private wells aren’t EPA-regulated, so we test first — I can book your free in-home water test this week.
EPA private-well guidance
In-home water test — Thu 9:40 AM
on your calendar · transcript attached
Recording + transcript on the same record — your specialist reviews at 8 AM.
On the phone lineCOMING
The call that never rings out.
Next on the roadmap: the same sourced specialist answers your phone line — nights, weekends, mid-install — qualifies the caller, and books the in-home test on your calendar.
Answers the 27% you never hear ring
More than a quarter of home-services calls go unanswered — each one a ~$6,000 install shopping the next listing.
Books the test, then hands off to a human
It schedules, briefs your specialist with the transcript, and steps aside — people close, the agent answers.
On the roadmap, not shipped — built on the engine that already runs your website chat. Multi-location pilot dealers get it first.
The whole water sale, at your fingertips.
AquaCounsellive
One record for the whole sale
Diagnosis, catalog, and booking live on one thread — nothing gets lost.
A specialist on every page
Answers every visitor in plain language — 24/7, never an after-hours miss.
100%
★★★★★
Sourced answers
Every claim shows its origin — citable, auditable, on every plan.
Context that carries
Website chat to driveway — nothing re-asked, nothing re-explained.
The in-home test, booked
Warm, pre-diagnosed leads land on your calendar — conversation attached.
EPA-verifiedNSF/ANSIWQA
Your brand is in good hands.
AquaCounsel does the qualifying and the homework; your specialist owns every recommendation.
- Only your catalog — never a competitor
- A source on every claim
- Hard cases hand off to your specialist
The math
One recovered install pays for a year of AquaCounsel.
A typical install runs $1,500–$6,000, and every customer costs real money to win. Capture a single after-hours lead you’d have lost — and the year is paid for.
One recovered install
$1,500–6,000
the job value riding on a single missed lead — Angi · 2025
> a year of AquaCounsel
on any plan — the rest of the year’s leads are upside
Dealer testimonials
Hear from our dealers
★★★★★
It books the in-home test while I’m asleep.
Dana R. · Owner, Cascade Water Solutions
★★★★★
Finally, a bot that won’t embarrass my brand.
Marcus T. · GM, Summit Water Co.
★★★★★
It made our whole team sound like specialists.
Priya S. · Ops Lead, ClearFlow Dealers
★★★★★
It never says anything I’d have to walk back.
Ray L. · Owner, Three Rivers Water
★★★★★
On site, the proposal’s ready before I pack up.
Elena M. · Field Lead, Rio Verde Water
Pricing
Simple plans. One job covers the year.
Independent
Growing dealer
Multi-location
Website chat agent
ZIP diagnosis
Done-for-you embed
CRM handoff & analytics
—
Priority support
—
Field-specialist assistIN PILOT
—
—
Voice agentCOMING
—
—
Multi-site integrations
—
—
Priced per technician or per location
—
—
Independent
Website chat agent
ZIP diagnosis
Done-for-you embed
CRM handoff & analytics—
Priority support—
Field-specialist assistIN PILOT—
Voice agentCOMING—
Multi-site integrations—
Priced per technician or per location—
Growing dealer
Website chat agent
ZIP diagnosis
Done-for-you embed
CRM handoff & analytics
Priority support
Field-specialist assistIN PILOT—
Voice agentCOMING—
Multi-site integrations—
Priced per technician or per location—
Multi-location
Website chat agent
ZIP diagnosis
Done-for-you embed
CRM handoff & analytics
Priority support
Field-specialist assistIN PILOT
Voice agentCOMING
Multi-site integrations
Priced per technician or per location
FAQ
Your questions, answered.
From the AquaCounsel desk
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